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An editorial fragrance development studio with scent strips, amber bottles, and a candle

Scent identity + branded fragrance experiences

Your brand is already recognized. Now make it remembered.

We translate your identity, environment, and customer experience into distinctive scent concepts and elevated branded products.

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Aesthetically Scented.Founded 2020 · Atlanta

Our point of view

A brand can be recognized by sight. It can also be remembered by scent.

Scent is not a finishing touch. It is part of how a place, product, or experience is understood and recalled. AS Home & Co. brings strategy, fragrance, and presentation together to make that connection tangible.

Capabilities

Built around the way your business wants to be experienced.

01

Scent identity strategy

We uncover the story, environment, audience, and emotional response your fragrance should express.

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Custom scent development

A distinctive fragrance direction is developed through thoughtful blending, sampling, and refinement.

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Branded product experiences

Co-branded candles and home-fragrance products designed for launches, campaigns, and client touchpoints.

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Corporate gifting + events

Elevated fragrance gifts and favors with intentional scent, packaging, and presentation.

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Our signature process

From business brief to signature scent experience.

Every engagement begins with understanding. The process then moves from strategic direction through refinement, product design, and launch.

  1. 01
    DiscoverStory + goals
  2. 02
    BlueprintVisual + sensory
  3. 03
    DirectFragrance path
  4. 04
    DevelopBlend + sample
  5. 05
    DesignProduct + cost
  6. 06
    LaunchProduce + expand

Designed to collaborate

For brands building experiences people carry with them.

HospitalityRetail + lifestyleCorporate giftingCreative campaignsEvents + activations
AS Home and Co.

The studio

A personal ritual became a language for spaces.

Founded in 2020 by Shemiah English, AS Home & Co. began with an intimate understanding of how scent can shift a room, a mood, and a moment. That product foundation grew into a larger purpose: helping businesses use scent with the same intention they bring to visual identity and customer experience.

Meet the founder

The house collection

Experience our fragrance point of view at home.

Signature candles, room mists, and wax melts bring the studio's sensory approach into personal spaces and everyday rituals.

Shop the collection

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What should your business be remembered for?

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